Have an opportunity to make mistakes

Hui

Media is in a transitional period, and for sure, multimedia’s very promising.
Some traditional media organizations are training their journalists to be multi-skilled. But during this period, how to ensure their multi-media pieces have a high quality, would be a concern. After all, traditional journalists can’t master new skills in one day, and they may make mistakes while learning and practicing new things.

But I found that some media do offer a good platform for their staff members to try. For example, a network encourages their journalists to do one-man band and to finish a video piece on their own, including shooting, writing, editing and voicing. Most of the good pieces will be put on the network’s website. So those traditional journalists have opportunities to fail, to keep trying and to prepare for their future. At the same time, the network can make sure their on-air pieces are as good as before.